About ArtsvilleUSA
ArtsvilleUSA Team (L); ArtsvilleUSA gallery wall exhibition at the Ferguson Family YMCA (R).
ArtsvilleUSA celebrates and amplifies the rich tradition of handmade fine art and contemporary craft in Western North Carolina (WNC). ArtsvilleUSA’s mission is to inform, inspire, and promote WNC artists in collaboration with art professionals, educators, and enthusiasts. Through storytelling, mentorship, and community engagement, we help makers and creative entrepreneurs elevate their marketing, amplify their art, and connect with audiences in Asheville and beyond.
ArtsvilleUSA serves as both a hub and a voice for artists. Our programs, exhibitions, and digital content shine a spotlight on Western North Carolina’s vibrant creative culture, aiming to build a sustainable model for regional arts because we believe art is a powerful cultural and economic force.
ArtsvilleUSA is a wholly owned subsidiary of Arterial, Inc., a 501(c)(3) nonprofit organization based in Los Angeles, C.A. As such, Artsville is treated as a disregarded entity for tax purposes, including its status as a for-profit company. Contributions to Arterial and designated for Artsville are fully tax deductible.
Quick facts
- Founded in 2021
- Incorporated as a 501(c)(3) nonprofit under the Arterial, Inc. umbrella in 2022
- Serving artists from the 25 counties of Western North Carolina and the Cherokee Qualla Boundary
- Awarded Gold Seal of Transparency by Candid GuideStar in 2026
- Reporting weekly to an audience of nearly 100,000 deeply passionate artists and art lovers
Key programs
Virtual gallery
The ArtsvilleUSA online exhibition space provides a virtual format for artists to showcase their work. This format provides an opportunity for artists to broaden their reach to Artsville's expansive network of collectors, art enthusiasts, and supporters.
In 2026, ArtsvilleUSA launched the Partner Archival Virtual Exhibition (PAVE) Program to allow galleries and curators to offer a digital footprint for their live exhibitions.
Live exhibitions
ArtsvilleUSA maintains a strong partnership with the YMCA of WNC to host artist talks, craft sales, and in-person exhibits on our gallery wall at the Ferguson Family YMCA.
In 2026, ArtsvilleUSA also launched the Retell.Shop. program to transform vacant commercial storefronts into free, pop-up art exhibitions in order to revitalize neighborhoods, support emerging artists with no-commission gallery space, and activate commercial property to give owners creative ways to increase foot traffic and find new tenants.
Sharing artists' stories
To serve our mission of amplifying artists' voices, ArtsvilleUSA publishes weekly stories that connect the art and artists of Western North Carolina with an ever-growing national and international audience. From showcases of small-batch handmade art and craft to in-depth reporting on institutions, collectives, and cross-regional collaborations, ArtsvilleUSA offers an in-depth and deeply fun look into the people and practices that make our mountains unique.
Get our stories straight to your inbox or on our stories page.
The monthly Artsville podcast is available on all listening platforms and features extensive show notes on our podcast page.